ProMedia Names Lonnie Grim as NMRA, NMCA and NMCA WEST Event Technical Director

ProMedia Events & Publishing is pleased to announce the promotion of Lonnie Grim to the post of Event Technical Director for the NMRA, NMCA, and NMCA WEST event series. Grim is currently the Technical Director for the Chevrolet Performance Challenge Series and will continue those duties as well.

Grim is no rookie when it comes to technical operations at racing events; he is a 20-year veteran in the sport of drag racing, assuming many roles through those years. The Arkansas resident currently holds an NHRA Silver level SFI certification and has been an NMRA/NMCA tech inspector since 2007. In addition to sitting on various SFI and NHRA councils, Grim is just as experienced in the driver’s seat after spending seven years as a full-time Sportsman racer in NHRA drag racing and he also operates Lonnie Grim Motorsports, a multi-faceted drag racing and street rod custom shop.

“Promoting Lonnie to the Event Technical Director is a great pleasure for us as he has been an important part of the ProMedia family for nearly a decade,” said Rollie Miller, General Manager of ProMedia. “His experience in both the safety and class-specific technical inspection processes are nearly unmatched in the industry.”

Backing up Miller’s opinion on Grim’s experience is an impressive resume. It includes current positions as Event Director for Drag Week and Engine Masters Competition and Competition Director for Holley LS Fest, Roadkill Nights, Car Craft Midnight Drags, ADRL in Qatar Winter Series, the Mod Nationals, and select Super Chevy events.

“I’ve been around most of these racers for many years and I am looking forward to taking on a bigger role at the events,” said Grim. “We will continue to provide a fun and organized environment and keep the racing fair, which is what our competitors expect from us.”

The promotion takes effect immediately as all four national event series under the ProMedia brands are wrapping up the 2016 season and planning for 2017.

Racers will continue to communicate with NMRA/NMCA officials through the email addresses NMRArules@ProMediaPub.com and NMCArules@ProMediaPub.com.

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